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Gil Durán

@gilduran.com

California writer. Ida Tarbell stan. Beat: tech fascism, billionaire extremism, network state, crypto cartels. Writing a book: “The Nerd Reich: Silicon Valley Fascism and the War on Global Democracy.” The Nerd Reich: http://www.thenerdreich.com

created June 22, 2023

30,892 followers 2,210 following 1,753 posts

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Profile picture Gil Durán (@gilduran.com)

Just signed up for this and you should, too!

2/9/2025, 5:14:34 PM | 22 0 | View on Bluesky | view

Profile picture Gil Durán (@gilduran.com) reply parent

this is why they are accusing everyone else of being the devil

2/9/2025, 4:54:22 PM | 3 0 | View on Bluesky | view

Profile picture Gil Durán (@gilduran.com)

"Mass movements can rise and spread without belief in a God, but never without belief in a devil." Eric Hoffer, "The True Believer" (1951)

2/9/2025, 4:46:47 PM | 48 8 | View on Bluesky | view

Profile picture jamelle (@jamellebouie.net) reposted

Vance follows a coterie of online Nazis on X, has described Curtis Yarvin as a major intellectual influence, and openly attacks immigrants in blood and soil terms. The response of most of the political press? "Doesn't look like anything to me."

2/9/2025, 3:20:00 PM | 3365 840 | View on Bluesky | view

Profile picture Olivier Jutel 🇵🇸 (@ojutel.bsky.social) reposted

I'm giving a talk in one exactly week's time. QR for Zoom info. It's 15:00 NZ time, that's like a west coast tip off for EST people.

image
2/9/2025, 3:56:08 AM | 72 23 | View on Bluesky | view

Profile picture Gil Durán (@gilduran.com)

I had people get enraged at me over the weekend because I said the dead Trump rumors were dumb. Welcome back to reality, folks! Please log off for a few days and see if your MAGA brain symptoms subside. apnews.com/article/spac...

2/9/2025, 4:13:05 PM | 24 0 | View on Bluesky | view

Profile picture Gil Durán (@gilduran.com)

Trump to make announcement about Department of Defense www.yahoo.com/news/article...

2/9/2025, 4:05:41 PM | 7 5 | View on Bluesky | view

Profile picture Jamison Foser (@jamisonfoser.bsky.social) reposted

NEW from me: The propagandists and cowards insisting Democrats acquiesce to Donald Trump's military occupation of American cities are wrong about public opinion, wrong about basic politics, and most importantly wrong about what the moment demands of patriots: www.findinggravity.net/trumps-milit...

29/8/2025, 3:27:33 PM | 380 136 | View on Bluesky | view

Profile picture Gil Durán (@gilduran.com) reply parent

Everything is a twisted upside-down reversal with these folks

2/9/2025, 3:36:47 PM | 0 0 | View on Bluesky | view

Profile picture Gil Durán (@gilduran.com) reply parent

"The ideal subject of totalitarian rule is not the convinced Nazi or the dedicated communist, but people for whom the distinction between fact and fiction, true and false, no longer exists." - Hannah Arendt, 1951

2/9/2025, 7:36:15 AM | 13 3 | View on Bluesky | view

Profile picture Gil Durán (@gilduran.com) reply parent

But they get very mad when you point out that this is the same drug the MAGAs are on. So far we have: ✅president is non-functional! ✅stolen election! ✅plotting VP!

2/9/2025, 7:06:24 AM | 1 0 | View on Bluesky | view

Profile picture Gil Durán (@gilduran.com) reply parent

Total brain rot, unfortunately. I've seen people I know—especially older ones—breathlessly clinging to these conspiracy theories. But there's a whole subculture of libs with low critical thinking skills and a great desire to take cheap pleasure in AI-driven meme conspiracies.

2/9/2025, 7:06:24 AM | 0 0 | View on Bluesky | view

Profile picture Gil Durán (@gilduran.com) reply parent

Don't raise your kids to be conspiracy theorists. Bye!

2/9/2025, 6:51:28 AM | 1 0 | View on Bluesky | view

Profile picture Gil Durán (@gilduran.com) reply parent

Reading comprehension, dude: "He returned to his club on Sunday — posting an undated photo of himself seated in a golf cart during a matchup with former football coach-turned-Barstool Sports personality Jon Gruden — and again Monday."

2/9/2025, 6:37:59 AM | 1 0 | View on Bluesky | view

Profile picture Gil Durán (@gilduran.com) reply parent

No, this photo shows him with his grandchildren on Saturday.

2/9/2025, 6:32:20 AM | 0 0 | View on Bluesky | view

Profile picture Gil Durán (@gilduran.com) reply parent

Oh, I worked in politics for 15 years. I have canvassed. It's mandatory. Even better, I've worked countless focus groups and polls, and was communications director for quite a few Democratic electeds. But I'm sure you already knew that.

2/9/2025, 6:28:42 AM | 0 0 | View on Bluesky | view

Profile picture Gil Durán (@gilduran.com) reply parent

Donald Trump was golfing on Saturday. This is CNN. This is Getty Images. You are losing your mind to the internet. www.cnn.com/2025/08/30/p...

2/9/2025, 6:17:54 AM | 4 0 | View on Bluesky | view

Profile picture Gil Durán (@gilduran.com) reply parent

Occam's Razor

2/9/2025, 6:14:19 AM | 0 0 | View on Bluesky | view

Profile picture Gil Durán (@gilduran.com) reply parent

Moral Politics, which explained what is happening today around 30 years ago. Written by George Lakoff, one of the top 10 most cited scholars at UC Berkeley. You clearly don't know what you're talking about. Read four books.

2/9/2025, 6:11:27 AM | 0 0 | View on Bluesky | view

Profile picture Gil Durán (@gilduran.com) reply parent

Bonus! press.uchicago.edu/ucp/books/bo...

2/9/2025, 5:52:11 AM | 2 0 | View on Bluesky | view

Profile picture Gil Durán (@gilduran.com) reply parent

a perfectly rational guess

2/9/2025, 5:49:42 AM | 4 0 | View on Bluesky | view

Profile picture Gil Durán (@gilduran.com) reply parent

archive.org/details/viol...

2/9/2025, 5:42:46 AM | 2 0 | View on Bluesky | view

Profile picture Gil Durán (@gilduran.com) reply parent

Certainly! www.thriftbooks.com/w/the-politi...

2/9/2025, 5:40:47 AM | 4 0 | View on Bluesky | view

Profile picture Gil Durán (@gilduran.com) reply parent

He'll need to project virility and capitalize on violence over weekend.

2/9/2025, 5:39:57 AM | 3 0 | View on Bluesky | view

Profile picture Gil Durán (@gilduran.com)

My guess is troops in Chicago.

2/9/2025, 5:38:20 AM | 76 8 | View on Bluesky | view

Profile picture Gil Durán (@gilduran.com) reply parent

Read two books.

2/9/2025, 5:28:01 AM | 6 0 | View on Bluesky | view

Profile picture Gil Durán (@gilduran.com) reply parent

see: mimetic rivalry

2/9/2025, 5:24:23 AM | 1 0 | View on Bluesky | view

Profile picture Gil Durán (@gilduran.com) reply parent

Read a book

2/9/2025, 5:23:24 AM | 4 0 | View on Bluesky | view

Profile picture Gil Durán (@gilduran.com) reply parent

It’s MAGA mimicry

2/9/2025, 2:53:04 AM | 13 0 | View on Bluesky | view

Profile picture Gil Durán (@gilduran.com) reply parent

That is the knee-jerk response, but look up "mimetic rivalry" (Thiel's other favorite topic)

2/9/2025, 12:05:28 AM | 1 0 | View on Bluesky | view

Profile picture Gil Durán (@gilduran.com)

Blaze(right-wing outlet) not buying Peter Thiel's Antichrist schtick. "It's interesting and maybe questionable that someone who makes a lot of money through technology would say that stopping technological innovation is actually going to...usher in the Antichrist.” www.theblaze.com/shows/relata...

1/9/2025, 9:09:38 PM | 162 42 | View on Bluesky | view

Profile picture Gil Durán (@gilduran.com) reply parent

He doesn’t say it’s only American. But it is particularly American.

1/9/2025, 7:52:37 PM | 1 0 | View on Bluesky | view

Profile picture Gil Durán (@gilduran.com) reply parent

It's a fascinating and compelling read that, unfortunately, is more relevant than ever. I knew tech fascism was seeking to manipulate religious symbols, but this escalation to Naming the Antichrist is especially concerning.

1/9/2025, 7:21:28 PM | 25 7 | View on Bluesky | view

Profile picture Gil Durán (@gilduran.com)

Today I'm talking to Dr. Robert Fuller, author of "Naming the Antichrist: The History of An American Obsession." The 1995 book outlines how the concept of "Antichrist" has been used throughout history to demonize and dehumanize political opponents. Questions for him? bookshop.org/p/books/nami...

1/9/2025, 7:19:29 PM | 70 17 | View on Bluesky | view

Profile picture Gil Durán (@gilduran.com)

Going live with @wajali.bsky.social at about 10:10 a.m. PST. thelefthook.substack.com

1/9/2025, 4:38:58 PM | 23 6 | View on Bluesky | view

Profile picture Gil Durán (@gilduran.com) reply parent

There needs to be journalism focused explicitly on tech politics, but this flies right over the head of establishment journalism.

1/9/2025, 4:28:19 PM | 12 1 | View on Bluesky | view

Profile picture Hari Kunzru (@harikunzru.bsky.social) reposted

It is insane to me that the richest man in the world is using his global megaphone to call for millions of British people to be rounded up and deported (including my family) and somehow this isn’t even news.

Elon Musk « x@elonmusk•6h Remigration is the only way Steve Laws @Steve_Laws_•18h Go anywhere in the UK and look around, you'll just see foreigners everywhere. It's truly sickening the damage that has been done to our nation and our people.... Steve Laws & @Steve_Laws_ X.com Epping is everywhere. 12:02•8/29/25 • 275K Views Elonmusk All Britain is Epping @Steve_Laws_ Keep highlighting this Elon, we appreciate it.
1/9/2025, 1:57:05 PM | 4190 1226 | View on Bluesky | view

Profile picture Gil Durán (@gilduran.com) reply parent

🎯

31/8/2025, 11:56:57 PM | 3 0 | View on Bluesky | view

Profile picture Beingsass (@beingsass.bsky.social) reposted

At what point does everyone realize they are doing talking points now?

31/8/2025, 11:55:27 PM | 33 12 | View on Bluesky | view

Profile picture Gil Durán (@gilduran.com) reply parent

Thanks for boosting! So nice when people care.

31/8/2025, 11:43:12 PM | 4 0 | View on Bluesky | view

Profile picture Gil Durán (@gilduran.com) reply parent

Interesting, see -- but that is what they want. "Mimetic rivalry." So, the proper strategy is to avoid the reflexive response, which traps you into a oppositional maze where they wish to play.

31/8/2025, 11:38:38 PM | 3 0 | View on Bluesky | view

Profile picture Gil Durán (@gilduran.com) reply parent

Because you do

31/8/2025, 11:37:34 PM | 2 0 | View on Bluesky | view

Profile picture Raymond Craib (@raycraib.bsky.social) reposted

Despicable and criminal.

31/8/2025, 11:02:51 PM | 30 12 | View on Bluesky | view

Profile picture Karl (sad trombone noise enthusiast) (@brainnotonyet.bsky.social) reposted

People need to realize that “the walls are closing in” and “Trump is dying” are similar in that they are speculation and a distraction from the realities of fascism in America and it’s accelerating intensification.

31/8/2025, 9:35:05 PM | 219 39 | View on Bluesky | view

Profile picture tonsanx2.bsky.social (@tonsanx2.bsky.social) reposted

"Describing herself as a “newbie” to demonology, she cited a 17th century book of magic to offer a possible explanation for Burning Man’s allegedly demonic influences..."

31/8/2025, 7:10:32 PM | 29 6 | View on Bluesky | view

Profile picture Gil Durán (@gilduran.com) reply parent

that's why she is doing it, yo

31/8/2025, 7:07:12 PM | 2 0 | View on Bluesky | view

Profile picture Gil Durán (@gilduran.com) reply parent

You do

31/8/2025, 7:06:40 PM | 0 0 | View on Bluesky | view

Profile picture Gil Durán (@gilduran.com) reply parent

This is dealt with in the piece

31/8/2025, 7:01:29 PM | 1 0 | View on Bluesky | view

Profile picture Gil Durán (@gilduran.com) reply parent

There are some nice musical interludes built in for this purpose

31/8/2025, 6:57:31 PM | 8 0 | View on Bluesky | view

Profile picture LOLGOP (@thefarce.org) reposted

The best argument against billionaires existing is pretty much any of their opinions.

31/8/2025, 6:56:57 PM | 131 25 | View on Bluesky | view

Profile picture Kathryn Cramer 📚🎨 (@kathryncramer.bsky.social) reposted

This is the way. Mark abductions like graves.

31/8/2025, 6:51:30 PM | 133 35 | View on Bluesky | view

Profile picture Gil Durán (@gilduran.com)

A Silicon Valley billionaire just declared Burning Man “demonic.” This is a heavy concept to drop on people who are currently tripping balls at the annual festival in Nevada’s Black Rock Desert. Get ready for “Satanic Panic,” Silicon Valley style. www.thenerdreich.com/demonic-sili...

31/8/2025, 6:47:40 PM | 170 53 | View on Bluesky | view

Profile picture Gil Durán (@gilduran.com) reply parent

No, the press won’t mention it

31/8/2025, 5:29:49 PM | 6 1 | View on Bluesky | view

Profile picture Gil Durán (@gilduran.com) reply parent

The Washington Post is not allowed to mention the concept of the Network State. But I wrote about how Trump's Gaza fantasy is a pure expression the Network State ideology, as is the lust for stealing Greenland. www.techpolicy.press/trumps-gaza-...

31/8/2025, 5:18:48 PM | 75 30 | View on Bluesky | view

Profile picture Gil Durán (@gilduran.com)

Here comes the Gaza Network State. A plan to turn Gaza into a privately-developed “gleaming tourism resort and high-tech manufacturing and technology hub” with “AI-powered smart cities” and “Trump Riviera” resort gift link: wapo.st/4g2eATo

31/8/2025, 5:18:48 PM | 68 35 | View on Bluesky | view

Profile picture Mother Jones (@motherjones.com) reposted

Not only is our new acting director of the CDC NOT a scientist, but he also has deep ties to Peter Thiel and Silicon Valley’s techno-utopia movement. One epidemiologist compared Jim O’Neill’s appointment to “making Elon Musk head of the FAA.”

29/8/2025, 5:05:14 PM | 2355 1033 | View on Bluesky | view

Profile picture Lupita Nihongo (@otsumamiboy.bsky.social) reposted

If you say 'heteronormative' or 'unhoused person' or 'food insecurity' you're basically talking gibberish and nobody can understand you but if you say you can see inflammation in children at the airport and that vaccines lower IQ or that germs are a myth you get to fire all the scientists.

31/8/2025, 3:46:31 PM | 14428 2845 | View on Bluesky | view

Profile picture Matt Novak (@paleofuture.bsky.social) reposted

I always get a laugh seeing this photo of Peter Thiel because it’s a crypto conference in April 2022. He said crypto was replacing fiat currency. He was then in the process of selling $1.8 billion of crypto before the crash of late 2022. We only learned about the timing of his sales much later.

31/8/2025, 3:44:11 AM | 847 248 | View on Bluesky | view

Profile picture Gil Durán (@gilduran.com)

I'll tell you what is Anti-Christ: drug-loving tech zillionaires shutting down harm reduction for their poorest brethren. Why hasn't that story been written?

31/8/2025, 3:44:52 AM | 262 56 | View on Bluesky | view

Profile picture Gil Durán (@gilduran.com) reply parent

not even kamala is pretending that

31/8/2025, 2:44:49 AM | 0 0 | View on Bluesky | view

Profile picture Gil Durán (@gilduran.com) reply parent

One of the ways they cheat...is by using science!

31/8/2025, 12:55:05 AM | 1 0 | View on Bluesky | view

Profile picture Gil Durán (@gilduran.com)

"In a hotel-turned-campus on a reclaimed island in Malaysia, crypto and tech entrepreneurs are building software, chomping down Australian prime ribeye, hitting the gym — and getting schooled in a radical blueprint for creating new sovereign states from scratch." 🎁 www.bloomberg.com/news/article...

30/8/2025, 8:25:39 PM | 81 45 | View on Bluesky | view

Profile picture Gil Durán (@gilduran.com) reply parent

That's a key point. Thiel and Co were mind-blown by this particular book, but it was derived from scifi and cypherpunk thought, mixed in with paranoid right-wing conspiracy theory.

30/8/2025, 8:01:12 PM | 3 0 | View on Bluesky | view

Profile picture Gil Durán (@gilduran.com) reply parent

Check your facts.

30/8/2025, 7:54:12 PM | 0 0 | View on Bluesky | view

Profile picture Gil Durán (@gilduran.com) reply parent

Oh, I don't think Girard would approve of Thiel. His hope was that, by understanding these concepts, we could learn to avoid them. Thiel weaponizes them.

30/8/2025, 7:52:09 PM | 5 0 | View on Bluesky | view

Profile picture Gil Durán (@gilduran.com)

The Financial Times published my letter about Peter Thiel, "The Sovereign Individual," and the nation-destroying aspirations of crypto. on.ft.com/47mldxs

Gil Duran letter: Gillian Tett’s column on crypto (“Five things investors should ponder on crypto”, Opinion, August 2) acknowledges the risks of corruption and consumer harm, but leaves out an important geopolitical question: what is crypto really for, besides crime and casino-like speculation? In their 1997 book The Sovereign Individual, James Dale Davidson and the late Lord William Rees-Mogg wrote that a forthcoming “cybercurrency” would undermine government authority and hasten the collapse of nation states (“The book that explains the billionaire doomers”, Opinion, July 25). The book so inspired Peter Thiel that he founded PayPal in an effort to get ahead of the digital currency trend. He subsequently funded various efforts, like sea-based cities (“seasteading”) and the work of Curtis Yarvin, a monarchist neoreactionary whose anti-democracy ideas have gained influence within the Trump administration. When The Sovereign Individual was reissued in 2020, Thiel wrote the preface. Leading crypto evangelists such as Coinbase chief executive Brian Armstrong and its former chief technology officer Balaji Srinivasan now openly discuss their plan to create a world of post-national “network states”. These would be corporate-controlled territories backed by crypto and tech billionaires like Thiel. Tett notes in her piece that crypto enables us to “imagine alternatives to the financial and geopolitical status quo”. The alternatives favoured by the crypto elites are extreme and dystopian....
30/8/2025, 7:21:12 PM | 144 65 | View on Bluesky | view

Profile picture Gil Durán (@gilduran.com)

Re René Girard (Peter Thiel's professor) on.ft.com/4mJ81HQ

30/8/2025, 7:15:01 PM | 75 31 | View on Bluesky | view

Profile picture Gil Durán (@gilduran.com) reply parent

That’s literally the opposite of how brains work. This is the Enlightenment Reason fallacy.

30/8/2025, 6:23:02 PM | 0 0 | View on Bluesky | view

Profile picture Gil Durán (@gilduran.com) reply parent

There is plenty of wealth on the blue side.

30/8/2025, 6:21:49 PM | 0 0 | View on Bluesky | view

Profile picture Gil Durán (@gilduran.com) reply parent

Yes, people believed it.

30/8/2025, 6:16:03 PM | 3 0 | View on Bluesky | view

Profile picture Gil Durán (@gilduran.com) reply parent

Yes, they want a race to the bottom. And they get their opponents to want it, too. That is the mimetic theory in a nutshell!

30/8/2025, 5:50:11 PM | 4 0 | View on Bluesky | view

Profile picture Gil Durán (@gilduran.com) reply parent

Oh, but it is real. Gavin is surging in 2028 polls.

30/8/2025, 5:49:15 PM | 2 0 | View on Bluesky | view

Profile picture Gil Durán (@gilduran.com) reply parent

They aren’t — yet. But that is a fight they are trying to pick.

30/8/2025, 5:47:30 PM | 1 0 | View on Bluesky | view

Profile picture Gil Durán (@gilduran.com) reply parent

the structure of the media scape is a function of the differences between the two parties.

30/8/2025, 5:44:57 PM | 1 0 | View on Bluesky | view

Profile picture Gil Durán (@gilduran.com) reply parent

Good comparison

30/8/2025, 5:40:31 PM | 2 0 | View on Bluesky | view

Profile picture Gil Durán (@gilduran.com) reply parent

It has a point!

30/8/2025, 5:38:01 PM | 1 0 | View on Bluesky | view

Profile picture Gil Durán (@gilduran.com) reply parent

Everyone is rotting before our eyes.

30/8/2025, 5:35:55 PM | 1 0 | View on Bluesky | view

Profile picture Gil Durán (@gilduran.com) reply parent

Yes, I’m choosing to talk about how people choose what is talked about.

30/8/2025, 5:35:30 PM | 2 0 | View on Bluesky | view

Profile picture Gil Durán (@gilduran.com) reply parent

Trump doesnt mean it, either. His supporters also feel themselves to be in on the joke. He is a comedian.

30/8/2025, 5:32:50 PM | 3 0 | View on Bluesky | view

Profile picture Gil Durán (@gilduran.com)

Notice how the Trump death hoax/Vance plot rumors are largely just a mirror of what Republicans said about Biden/Kamala. Republicans call the tune and their opponents dance to it.

30/8/2025, 5:31:42 PM | 68 16 | View on Bluesky | view

Profile picture Gil Durán (@gilduran.com) reply parent

The first clue: it’s not about reason or logic. This is what Lakoff calls “the Enlightenment Reason Fallacy.” I’d recommend “The Political Mind” or “Don’t Think of An Elephant.”

30/8/2025, 5:22:15 PM | 11 1 | View on Bluesky | view

Profile picture Gil Durán (@gilduran.com) reply parent

Many claim they have read it, but they tend to misinterpret it as a game of "magic words."

30/8/2025, 5:00:34 PM | 0 0 | View on Bluesky | view

Profile picture Gil Durán (@gilduran.com) reply parent

That's not a difference, that's part of the strategy. Once you understand the crucial role of communication, you understand the crucial role of creating a full range of institutions. They have done that.

30/8/2025, 4:59:41 PM | 1 0 | View on Bluesky | view

Profile picture Gil Durán (@gilduran.com) reply parent

It's all part of the same strategy, and part of Lakoff's critique. Republicans invest in this stuff because they understand its importance. They started decades ago.

30/8/2025, 4:58:05 PM | 6 0 | View on Bluesky | view

Profile picture Gil Durán (@gilduran.com) reply parent

Now you can understand what the MAGAs love about Trump. He's been doing this for years.

30/8/2025, 4:54:04 PM | 11 0 | View on Bluesky | view

Profile picture Letícia Cesarino (@letcesar.bsky.social) reposted

Another term for schismogenesis. Thiel took it from Girard, whose mimetic theory converges with Bateson at multiple points, as my book notes. While our field endlessly argues whether there is such thing as 'systems', neocon accelerationists have been putting it in practice for over a decade now.

30/8/2025, 4:47:13 PM | 46 10 | View on Bluesky | view

Profile picture Gil Durán (@gilduran.com) reply parent

What's the book!?

30/8/2025, 4:51:03 PM | 0 0 | View on Bluesky | view

Profile picture Gil Durán (@gilduran.com) reply parent

That is, indeed, another major problem

30/8/2025, 4:50:27 PM | 4 0 | View on Bluesky | view

Profile picture Gil Durán (@gilduran.com) reply parent

George Lakoff, 2008:

George Lakoff quote: “Radical conservatives have been fighting a culture war. The main battlefield is the brain. At stake is what America is to be. Their goal is to radically change America to fit the conservative moral worldview. The threat is to democracy and all that goes with it.
30/8/2025, 4:39:48 PM | 90 17 | View on Bluesky | view

Profile picture Gil Durán (@gilduran.com) reply parent

Yes, as Lakoff has argued for decades, this infrastructure and understanding should have been built long ago.

30/8/2025, 4:35:35 PM | 13 1 | View on Bluesky | view

Profile picture Gil Durán (@gilduran.com) reply parent

I would argue that establishment Democrats view things mostly through Republican frames. Their definition of "middle" is to move toward Republican positions. (simpler version of what you're saying, I think)

30/8/2025, 4:33:44 PM | 1 0 | View on Bluesky | view

Profile picture Gil Durán (@gilduran.com) reply parent

Democrats also helped defeat the Sanders/AOC measures ... by mimicking Republicans. The establishment Democratic response is typically to side with Republicans against the left, which tends to be the only part of the Dem spectrum proposing new ideas.

30/8/2025, 4:31:39 PM | 2 0 | View on Bluesky | view

Profile picture Gil Durán (@gilduran.com) reply parent

Everything the fascists are doing today is what George Lakoff tried for years to warn about. They even call Trump "daddy"—a nod to the importance of the family metaphor in politics. So convinced are they of Democratic ineptitude that they proclaim exactly what they're doing as they are doing it

30/8/2025, 4:27:01 PM | 103 21 | View on Bluesky | view

Profile picture Gil Durán (@gilduran.com) reply parent

I learned this...writing headlines.

30/8/2025, 4:22:34 PM | 76 3 | View on Bluesky | view

Profile picture Gil Durán (@gilduran.com) reply parent

A major complication today is that social media algorithms reward mimetic rivalry. If Trump says "the moon is green cheese," the algorithm will reward responses that mimic his language. This is why newspapers always put the lie in the headline.

30/8/2025, 4:22:11 PM | 88 17 | View on Bluesky | view

Profile picture Gil Durán (@gilduran.com) reply parent

Some in the Network State movement call it "Fifth Generation Warfare." Now, there's a rabbit hole for ya.

30/8/2025, 4:20:22 PM | 71 8 | View on Bluesky | view

Profile picture Gil Durán (@gilduran.com) reply parent

This is not to pick on any one person. The bigger point: The brains behind tech fascism view themselves as practitioners of "mimetics." They sees themselves as controlling discourse. And it's important to understand what that means, because flailing instinctive reactions are what they want from us.

30/8/2025, 4:20:22 PM | 96 14 | View on Bluesky | view

Profile picture Gil Durán (@gilduran.com) reply parent

By accepting the frames constructed by our opponents, we neglect to create our own. That is how they win. It's not that Democrats can't frame—they have before. It's that, as a group, they fail to understand the need for constant and systematic framing. ...And the need to STOP TAKING THE BAIT.

30/8/2025, 4:20:22 PM | 169 34 | View on Bluesky | view

Profile picture Gil Durán (@gilduran.com) reply parent

All this to say: My upcoming work on Thiel's Antichrist obsession will necessarily double as a lesson on framing/mimetics. Expose the meaning rather than accepting it Whether we know it or not, these concepts wield tremendous force in our lives. We are surrounded by them—especially on social media.

30/8/2025, 4:20:22 PM | 86 8 | View on Bluesky | view

Profile picture Gil Durán (@gilduran.com) reply parent

What's next, storm the Capitol in red hats? To break the cycle, it's important to understand how this stuff works. And there lies the problem: Democrats generally lack an interest in how it works. When it comes to communication, they are science deniers.

30/8/2025, 4:20:22 PM | 102 6 | View on Bluesky | view