I hate chuggers with the heat of a thousand suns. Why do charities use them? Everyone hates them. Are they effective at raising funds??
I hate chuggers with the heat of a thousand suns. Why do charities use them? Everyone hates them. Are they effective at raising funds??
In big charities the £££ goes to people who can bring in even more £££, and you better believe they measure results. To quote Father Dougal McGuire, I am rather cynical about the professionalisation of charity fundraising.
I'm fine with the professionalisation of fundraising - I'm a charity trustee and fundraising is hard - but I think chugging is aggressive and borderline abusive
I'm a charity trustee too, and I agree you can do professional fundraising well. I think there is a danger it can take over, encroaching on core strategy to the general detriment. Tail wagging dog etc. James put it really well I think:
It is more of an issue I think for large charities. In the absence of a clear vision and strong leadership across the board, those leading on fundraising / income generation can become very powerful - and the risk is they end up self-serving.
...but this is probably all a bit philosophical etc. - and yes I hate chugging too!
There’s also the risk of funding fiefdoms in the org, of course: X manager has a relationship with Y funder, and so because they bring in the money the org structure works around them, etc. All quite headache-y!
One of the many ways in which I am a bit weird is that I find the occasionally mercenary / realpolitikal nature of this distasteful. Locating your participation in charity world in a bidding war around your network and pulling power rather than the focus of the charitable objects is...yuk.
I don't have a problem with fundraising consultants who help you with this, although I do think it's a sign of systemic failure in funding. It's taking a senior leadership position in a charity when you're basically ambivalent about it's purpose that...well, yuk.
fortunately that's not the case at the charity where I'm a trustee!
I hit them with a quick compliment and keep walking. “I like your glasses!” and then I’m gone like dust in the wind.
Regret to inform you that I did once sign up to a direct debit because the chugger looked like Jake Gyllenhaal Let them have 3 months' worth then cancelled it
ha ha, I love you, Tabs. That is all x
Benny is trained* to do a runner when there’s anyone at the front door so I can do “FFS, he’s an indoor cat” as an escape clause *or he has trained me to give him dreamies to come back inside 🤷🏽♀️
Yes, I'm totally going to give personal info to some random bloke in a hi-vis...
What I hate even more (and I will probably get cancelled for saying so) is the Big Issue seller permanently outside the supermarket, so that I feel guilty every time I pass them, even though I give to homeless charities elsewhere.
I believe there's one particular charity that I've only seen as chuggers (never elsewhere!) that only spends a fraction on the actual purported cause
OH just got back from Chelmsford Racecourse. She and a friend raised £3,000 in one day for limbless veterans. She didn’t hassle anyone. Just sat there while very nice pissed people generously gave some of their winnings.
Yes, they are very effective, I'm afraid – especially for smaller charities with local connections who can't target corporate donors or mass participation events.
I refuse on principle to give to any charity I see using chuggers.
there was a wumman stood at the door of M&S in Glasgow with a collecting bucket One day someone from the charity in Glasgow for personal reasons saw her and went "haud on, we dontl't have a Glasgow org/we don't do bucket collections/something/something"
20 years there, local legend, always the charity work Got the jail
Probably - from vulnerable people. It’s immoral.
A couple of years ago I got talking to one who had a sob story and everything. I *KNOW* he told me it was a 1 off £20 donation and yet somehow they took £20 each month. Was very underhanded
That would contravene both the Fundraising Regulator code of practice AND the Direct Debit Guarantee, so I hope you complained.. the charities themselves usually use agencies for this and won't want this happening!
I complained & cancelled the payments
In the street I always put my touch rugby skills to use and rely on them to respect the three-step rule. I hate the doorstep ‘patter’ where they repeat a carefully crafted statement no reasonable person could say no to in order to hook you, like it’s a sales process.
I hate them with a passion. IMHO the list of chugger terribleness goes: 1. The ones who knock on your door. 2. Those who try to get you as you walk in/out of shops. 3. The ones on the street who desperately try to get your attention.
0.5 The ones who stake out the bottom of the stairs from Euston station to Eversholt Street as they are there nearly every day for me to ignore and sometimes also block the stairs. No issue with closing the door on the first group saying I'm not interested.
they're all just absolute parasites
Basically yes. Charities (or the ones big enough to employ chuggers, at least) watch fundraising metrics extremely carefully so if they're doing something, it's working. They don't love sharing those figures but ROI is probably around 4:1 or 5:1 which is pretty good for mass-market fundraising.
Ugh, ugh. It makes me think a lot less of the charities that use them.
It is genuinely odd to me that the door-to-door folks think I will give them my bank details to set up a DD rather than do it myself on my banking application with their recipient bank account details. It seems they don't get the commission for this way of doing things though?
I went years without a doorbell but missed one too many deliveries so had to get one. I went for a video doorbell connected to my video alexa thing so I can see who's there and whether they need ignoring or not.
Yes. Used to work for charities and they really work (we were also aware people hated them). Also, direct debits are like gold to charities because people keep them for quite a long time and they allow charities to budget and plan in a way that one-off donations never will.
My various charities are all paid Direct Debit. A great option... though I have never and will never give to a charity based on a chugger. I need a lot of thought and consideration for a choice like this.
Presume the con enough direct debits out of unsuspecting punters to make everything else worthwhile.
I was a street fundraiser for one charity for a full year back in 2006-7. I feel it could have been a valuable income stream if managed with care (both within that org and the wider sector). IMO it was not managed with care. And I don’t think we were treated very well as employees, either.
I feel sorry for the young people I see doing the job today. It was hard enough 20 years ago. I can’t imagine it’s got easier.
I've often wondered what might happen if two chuggers from different charities met. Is there a battle of wills; each trying to get the other to sign up first as a sign of dominance? Or do they just immediately engage in a territorial clipboard slap fight?
Agreed. Fundamentally un-British in my view. When I am king they'll be the first to go.
Normally I evade, ideally by keeping some other sucker between me and the predator. Failing that I have to be rude, and just say 'sorry, not stopping'. Occasionally, if I'm trapped, I will list the charities to which I give money and ask which they'd like me to take it from.
Do they herd you into a bait ball by blowing bubbles and shaking their chuggers at you, before swooping in and emptying your pockets? 😂 My OH is out today chugging for BLESMA, who are mostly reliant on small donations and legacies. Personally I don't give this way as gift aid is more effective.
I am very elusive and hard to capture, like a flighty rodent on the Savannah. I am surprisingly quick when threatened, and always alert. I only really get trapped if waiting somewhere like a train station, and even then it's probably only because I fancied a chat.
But yeah, I'd much rather give via direct debit to charities I've sat and thought about for a bit. Preferably if it involves not having to interact with anyone.
What I really hate though (and which we should direct our righteous anger towards) is when you give a small one-off donation online and then they spend that money sending you junk mail by post. And even that is a loss leader for them, so your donation has caused less money to be given to the cause.
Agreed. I've cancelled direct debits to charities who've used the initial donation as an excuse to get my contact details and then pester me.
I have no hesitation in being rude if necessary. I shook my head at one with a fierce glare earlier and he still pursued me, so I told him to get out of my face.
I just act as if they don't exist and walk by despite all the efforts they make to get my attention. There's something oddly satisfying about the displays of frustration it seems to cause in them. What's even more annoying though are the ones that go door to door.
the ones on the doorstep are the worst, because that leverages people reluctant to tell them to sod off. It's borderline abusive.
I tell them I'm not interested and simply close the door once it's apparent why they're there. Why give the chance to waste my time? Still annoying though...
I now use this, one of the last pieces of wisdom ever to come out of Twitter. Fish in the car. Never fails.
"can't stop, I've left my sewing unattended," once reduced someone to bafflement as I dodged them.
"Can't stop, I'm en route to one of our Childrens Hospice charity shops..."
I just turn up the stammer and deliberately loom at them. This works quite well, providing the combined impressions that a) I am Not Normal b) I am growing visibly frustrated and c) You don't want to be on the wrong end of that.
Stammering is also ace for spam phone calls.
I worked as a chugger in my youth (and then as a charity call centre worker), and some people are really good at it, so genuinely get a lot of sign ups. How ethical it is... I'm not sure. When I was doing it, the person needed to be signed up for at least a year for the charity not to LOSE money.
And I think those of us who were good at it got sign ups because people wanted us to like them, maybe? So, how long they'd actually sign up is very questionable.
I donate to a charity for deaf children only because an incredibly attractive young woman in a hijab said "nice haircut" ten minutes after I had left the hairdressers, disorienting me enough that I met her gaze and was caught.
My partner signed up for one (before we met I hasten to add!!!) because there was an attractive man who flirted with her, and got her number. Anyway, he was apparently gutted when it became apparent that she only signed up to the charity to get his number, in an odd inversion of the usual dynamic
Also I was about to meet a date so I purposely wasn't giving off "Leave Me Alone" vibes
It doesn't matter, TBH, there's a float for every boat, so even your real "leave me the fuck alone" person can be hooked in.
I do a lovely, polite "I'm not stopping today!" most of the time which I discovered works better than a silent scowl
I completely ignore them, TBH
That was just over three years ago.
Right, this is the thing, it does actually work! And there are all sorts of good arguments about whether it is ethical, but it works!
Course it does. They wouldn’t do it if it didn’t.
It's a good cause of course, I don't think I would have signed up to just anything *suddenly remembers to cancel Standing Order to James Goldsmith's Referendum Party*
I mean, as I say, when I was doing it, because of the amount the chugging company charges the charity for each sign up, they needed to remain signed up for some time.
It's the sort of thing you'd think would be embarrassing to actually DO, but because of the type of people who do it... there's no embarrassment. Like, that's who they are. Genuinely best group of colleagues to go out on the piss with in your early 20s. It's like being drowned in charm.
Yep.
I am a regular donor to a number of charities as I used the donation sign up process as a way of preparing for digital marketing interviews following my redundancy.
I regularly see people I worked with at the charity call centre on TV, and one of them won the Perrier award. On the street chugging it was a mixture of that type of personality and people who were just really good looking and/or looked cool. People who were "unappealing" quickly got booted.
ha ha, that's perfect
It had the benefit of being true as well. For some godforsaken reason I'd decided that going to Westfield to buy a single button for my sewing project on a Saturday afternoon was a brilliant idea. It was not a brilliant idea.
Street Hustlers in Rome excused me immediately when I rushed passed him with a "gotta pee". Similar understanding and result.
ha ha, that's excellent
Used it on some chuggers chugging in a Dobbies garden centre recently. Spoiler: I did not have fish in the car.
I use other pedestrians as human shields Shimmying and weaving
In this context I read that as pescetarians
Occasional pirouette
I’m gonna adopt and adapt this for work: “Just give me the fish-in-the-car on this.” “I’ll be there, but let’s make this meeting ‘fish in the car’.”
I am 💯 going to use this
Don't know about now, but when I was in the FR sector 15 years ago, received wisdom was they're only worth using if your charity has big brand recognition and (at least) one of the 3 big pull factors: kids, pets, and 'it could happen to me' risk of death (cancer, heart disease, etc)
I used to do volunteer street collections when a student & we joked that “give puppies to children with cancer” would have had people queuing up to donate.
youtu.be/E3GGKF6CsjY?...
ha ha, YES
Always remember the chuggers who tried to engage me on my way to an appointment and I told them as much. It was an eye test, and obviously didn't take very long, so when I returned one of them actually called me a liar.
oh my god. What an arsehole. I'd have let the charity he was chugging for know about that.
I’m baffled they do door knocking- including often at night when it’s dark. Can’t imagine anyone who opens the door is exactly receptive
If 1% are, and they give £20 a month, then per door you knock that's a mere £2.40 a year for the charity So you'd better manage to knock on a lot of doors, or get a much better hit rate Presumably homes that do give, share a certain vibe and get more knocks?
I'm convinced that they're really targeting the elderly and vulnerable and, in that respect, are no better than scammers who do the same thing.
yeah, that's my feeling. They leverage the fact that people are a bit trapped on their own doorstep if they're not robust enough to shut the door in their faces.
When I went to the London marathon expo I got chugged. I realised later that I was over emotional talking to him about running for my friend who’d died and signed up to a monthly donation. When I thought about it later I felt a bit violated and angry that he’d preyed on emotional weakness.
Anyway, I cancelled the direct debit because I was so angry about it - which is worse for the charity in the long run :-/
I particularly hate the insincerity of the greeting. Like they're delighted to spot a long lost friend. I imagine sustaining such fakeness in the face of constant rebuffs must harm the soul.
ha ha, yes. It's corrosive to everyone involved
Who in earth would hand their bank details to a some random person harassing you coming out of a tube station.
yes, quite.
TBF, doorstep charity peeps are worse. You can't run away from your own doorstep.
yeah, I particularly despise them: they're leveraging people being too polite to shut the door in their face. (I am not too polite to shut the door in their face.)
I don’t open the door in the first place. We get a lot of them round our way. If I’m not expecting anyone I just ignore the doorbell; if I think it might be someone I actually want to speak to, I ask who it is before opening the door. If it’s chuggers, it’s a firm “no thanks” and back to the sofa!
It's a real downside of gentrification. When we moved here, nobody rang the doorbell (except the police to warn us about incidents). Now it's doorstep chuggers and veg box/ meal kit people every day.
"this neighbourhood has gone up in the world and is now clearly full of bleeding-heart liberal marks"
The turning point was when I saw a Tate bag in the gutter and realised even the rubbish was going upmarket
my video doorbel has saved me a few times. also, the latrst greeting they teach in chugging school "dont worry, nothing to worry about"
ugh, ugh.
I hate standing order, direct debit demands. I would give them a couple of quid as a one off.
They must be.
The doorstep chuggers inevitably ring the bell as soon as my toddler has fallen asleep/ I’m giving her a bath/ a meal. It sends the dog into a frenzy so chaos descends. Mind you, maybe allowing an irate dachshund to have a go at their ankles would put them off for good…
oh, you should definitely let her have a go at their ankles
I detest them. They bring out unhealthy levels of aggression in me.
Unfortunately they do bring in donations
If they approach me, I just tell them “I already donate to [charity]”, which stops them immediately.