Answer to the question: Does Bezos/WaPo understand the strategic value of professional Public Relations ππ #PR HT @provokepaul.bsky.social
Answer to the question: Does Bezos/WaPo understand the strategic value of professional Public Relations ππ #PR HT @provokepaul.bsky.social
At the same time, hopefully those laid off professionals can find new places to work at, where people value their work (a lot more). π Not sure how bad job market is for PR people at the moment.
No. They clearly donβt understand the purpose or value of public relations professionals. They are shortsighted, not even factoring in crisis comms. They will FAFO.
Maybe outsourcing crisis PR?
Cost-cutting reaction to losing 200k subs over not supporting Kamala?
Just another strategic error. Itβs called strategy for a reason. There should be thought and various outcomes considered.
Irony: Bezos is normally good at strategy, at least at Amazon. Suggests someone else did this thinking only short-term tactics & goals.