Nobody actually needs to pay the Nazi billionaire "for their job". It is a specific decision by them and the platforms they work for to decide that being a Nazi and giving money to holocaust deniers as part of his revenue sharing scheme is a suitable website for them to support.
The BBC could announce today that this does not align with their ethos as an organisation and declare it is moving its accounts to Bluesky and the commentariat class will follow suit. It has chosen not to because funding nazis is not an issue for the organisation. And that's where we're at in 2025.