The design trend of removing any character or personality from branding for the sake of “minimalism” and being taken “seriously” is a big pet peeve of mine. It’s ok to have a weird lil guy in your logo.
Replies
Like someone else said, most rebrands are just key jingling for bored investors.
aug 20, 2025, 8:03 pm • 10 0 • view
Ughhh that’s too accurate
aug 20, 2025, 8:08 pm • 0 0 • view
they fucking removed the barrel AND the cracker next to it
aug 21, 2025, 12:06 am • 5 0 • view
these companies no longer seek brand identity, but rather conformity they are all mostly owned by larger umbrella corporations, so "standing out" is meaningless to them, they're just widgets in a portfolio
aug 20, 2025, 8:19 pm • 6 0 • view
I agree but I’ve also seen plenty of designers lean into this trend and look down on anything more unique
aug 20, 2025, 8:20 pm • 0 0 • view
they're cowards
aug 20, 2025, 8:29 pm • 2 0 • view
Ugh, they've even sucked nearly all the personality out of the type, despite them staying very close to the original letterforms.
aug 20, 2025, 10:02 pm • 1 0 • view
it's called "blanding"
aug 21, 2025, 12:13 am • 2 0 • view
Love this phrasing
aug 21, 2025, 12:42 am • 1 0 • view
It's still for crackers
aug 21, 2025, 1:05 am • 0 0 • view
I'm excited for the new Kirby Air Riders game but the logo is abysmal they took all the cute balloony text out of the Kirby name and it just looks like a stockholder slideshow title now
aug 20, 2025, 7:45 pm • 2 0 • view
It bother me so so much!!
aug 20, 2025, 7:48 pm • 1 0 • view
"Graphic design is just choosing fonts right" Ugh unironically yes it would seem
aug 20, 2025, 8:07 pm • 2 0 • view