Ironically, it's an accurate description of the health of US news media.

Release the un-redacted Epstein files, now.

David - I didn't think of that, but you have a point. :(

Monkey scrotum

lmao

It's the same MS they has before, right? They even kept the N and just changed the B-C to O-W.

America: no thinking required. Just guns and racism.

Ms. Now was not available for comment.

They're trying to keep it recognizable while losing the nbc. But, yeah, they probably should've dropped the old "microsoft" association, too.

An over demanding girlfriend? I gonna get in trouble for this post. Cause Ms. Now ain’t playin!

We've dealt with her daughter, Miss Thang.

bsky.app/profile/alex...

ty for sharing this

I watch @maddow.msnbc.com and that is about it

M-SNOW sounds cooler! ☃️

I immediately think "feminism"-- a woman isn't a Miss or a Mrs...she's a MS

And to me, no objective news should have “opinion” in their title. Not a good look or move.

MSNBC was never really an objective news source. The channel was more or less the Democratic Party's version of Fox News. except they hit harder against progressives than right wingers.

True. And why I don’t watch them.

You just know it's gonna morph into a republican name-calling slur of "BS NOW"

🤣

The MS is a holdover from MSNBC which stood for Microsoft. However, I agree overalll that they could come up with a better name.

Sadly, I'm seeing an obnoxious woman. Her name is Now...Ms Now if you're nasty...and the maga-turds will have a field day.

They offer two packages: Live: MS NOW On-demand: MS RIGHT NOW

It's MSNBC, of course they didn't think it through...smh

It used to be short for Microsoft NBC. They dropped the NBC.

The biggest achievement for Trump is that he made Zelensky wear a suit this time.

They did not. Has some HBO max vibes.

Could be worse, like MS +Plus 🙃

🤣🤣

Haven’t watched MSNBC since the election in November. We decided that they are part of the problem why we have such a HUGE mess in the White House now. All about ratings.

They lost all credibility!

With the prominence of Opinion in the title they are going to go for a hyper opinionated, sculpted 'news' coverage like Fox. It's just a legal strategy to get away with lying.

doesn't look like it....

My MD brain went there immediately.

Why don't they be honest and call it what it is: MSNBC Digital Rewind and Repeat.

We have Business Unit Managers.

yes, me too,along with imo it's just dumb to change the network name while our country is in such turmoil. now ppl have to remember when they hear this new name "oh that's msnbc I'm reading this news story from or that ppl are talking about."guess they have their reasons,but that's my initial take.

oh yeah and also totally changing the symbol? also dumb imo. it's not like they modernized the nbc logo. it's something totally new and unrecognizable!

I wonder how much they paid consultants to be told to change two letters?

It could have been worse… MS Peacock In the drawing room With the candlestick

Love it! Thanks for the laugh.

Do the corporate execs *want* to have this progressive news wing of NBC fail? It seems clear that they want distance, at least.

No one’s watching. Doesn’t matter what they call it.

“Talk to your doctor about MS Now, from the makers of MS Contin.” (Cue long list of side effects).

I'm buying that pharma. I think that's the cure.

I thought... More shit now

How about MSMAX? Later they can shorten it to just MAX. That worked so well for HBO....

There was an HBO Now before Max

That just makes this even funnier/worse....

Agreed. It's like they hired the same (terrible) consultants.

They wanted to update the name of a news channel from MS NBC, and the part they decided to keep was M(icro)S(oft)?!

My first thought, as well.

Im gonna pee LOL. DAVID STOP ✋

Same. I recently lost my brother to MS and heart disease. Can't say I'm attracted to watching this channel regardless of who they keep on.

Wait, this was real?

I don’t care what they call it, I’ll still never watch them again.

My reaction exactly.

I keep hearing Microsoft.

Women use the term Ms... That's what I thought of.

They need to make sure to get it on channel 13 so they can be MS-13.

Ms Magazine.

Same

Just when I'm forced to upgrade to windows 11 they roll out MS Now! Wtf is this this

My Source. Wherever my sources are (Rachel, Nicolle) it’s fine.

It will probably be for a short while ( fingers crossed!) and then the good people can form their own network. hopefully some Blue supporting gazzilionaire will establish something to counter the right wing, unscrupulous ones.

Will Gloria Steinem be the board chair?

It's horrible.

MS No

Not a good name.

I thought it was a new Microsoft Office program.

Seriously. My husband worked for a company that had a professional management seminar called, you guessed it, PMS. 🤦

Used to work for a rental management company. Yes it was called Property Management Services, thanks for asking 🙄

Sounds like a Microsoft app that costs your company 5 mil a year to license, no one uses it since it sucks ass, they try force it on you for 5 years, then gets shut down an no one ever talks about it again

Is the ERA back, again? Who'd they get to carry on Gloria Steinem's good work?

It’s New Coke all over again.

More like BS now...with joe and meeka

Same thing I thought.

I blame an LLM.

LLM = the new "parents"

youtube.com/shorts/4neSE...

Just another poor decision among other recent changes. Ms. is what I think of. If Kutler had a say in it, well....no comment.

It sounds like a magazine for tween girls.

Exactly what I did. I've had too many people in my life affected by it, and unfortunately all of them died from it. One was a young girl, a friend of my son.

Exactly

MS Now; MS tomorrow; MS FOREVER! Ug.

I mean, like, literally it still means MicroSoft. It’s TV. Per the medium, NBC is the stronger brand But, whatev

Microsoft has really only gotten one name that worked well off the bat, and that was Windows.

youtu.be/EQ8EksTQH4c?...

I read it as Miss Now, which sounds like a fun drag name!

"That's *Ms* Now, Honey!"

Exactly my thought as well. And, I had a sister suffer from that awful disease. So, it struck me quite negatively.

So, is it Miss? Or Mizz?

They definitely did not focus group that one enough 💀

My money is on they pulled an HBO and paid a consulting firm an obscene amount of money to come up with a new name. In a few years time they'll give that same firm another obscene amount of money to change it a second time, and then back to MSNBC.

MS NOW is living in the present after reinventing herself. What is her secret? She ditched the peacock look and is now a surrender flag with two bloody stripes. Very now.

Nope!