I mean I think it is/has been happening. People view capitalism more negatively and communism more positively more and more. I'm not saying it'll happen tomorrow or that progress is a straight line but I also think being openly communist and promoting how and why it's good for people is helping-
Things continue to trend in the right direction. And I don't think trying to do "communism under a different name" is really reasonable or likely to accomplish anything worthwhile, if anything it accomplishes the opposite
I'd say things are trending in the RIGHT direction, not the right direction.