Ok - so if instructional media is the way.... Is there a design question to be answered? Perhaps there should be game design and production around the idea that whether by Dized or video, there's only X or Y thing to open with a curated first time experience? Another for 2nd+ game

I think it's wise to have teachability in mind while designing. If I'm understanding you though, yes I think first time play suggestions are a good consideration. I know as a player I've appreciated them the rare few times I've seen them (in rulebooks).